We're excited to partner with you

Behavioural Safety Services and Training Ltd was created by Darren in 2010 with a realisation that safety was much more than compliance.

We believe that performance excellence in safety, is driven by effective leadership and by creating a culture of care, rather than mere compliance. We enjoy working with leaders and their organisations who are already great – and have a desire to become even better in the future.

Any organisation is only as good as its people. We’re here to help you create the environment for them to excel, engage and inspire.


Darren Sutton

Darren Sutton is a Performance Psychologist and the only safety professional in the world who holds an MSc in performance psychology. He’s  developed several innovative IOSH Certificated programs which focus on performance, leadership and behaviour. These include Behavioural Science for Leadership in Safety, Performance Psychology for Safety, Health & Wellbeing and the original Behavioural Safety Leadership Program..

He’s passionate about helping people and their organisations to become the very best that they can be – and who want to go beyond compliance, towards sustainable excellence in safety performance. Darren has held a variety of leadership roles in some of the most challenging environments in the world and works with some of the biggest organisations in the UK and across the globe.

His hobbies include ocean swimming and live music.  

Linda Barrett

Linda is a founder member and director of BSST with Darren, she develops meaningful relationships with our long-term partners. She supports and guides learners through our programs from the outset and through to successful completion. 

Linda makes sure everything runs smoothly for our delegates and is also an experienced and thought-provoking facilitator. She delivers programs to the workforce at the operational level.

She shares Darren’s passion for travel, live music and ocean swimming.

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Tracey Wright

Tracey has been a huge part in our rebranding, marketing and business growth strategy initially from 2018 and then again from September 2020. Tracey listens to the training and development needs of our key partners and finds the most effective way of delivering our training throughout the larger organisations that we work closely with.

A former senior leader in product development and marketing within IOSH, she understands exactly how we work and why those methods can be of wider benefit to our Corporate Partners. 

Tracey runs her own marketing and consulting company (Tracey Wright Marketing) and is a fundamental part of our team. You are likely to meet Tracey on an initial call to discuss your requirements and as a key speaker or host on an internal conference that we might conduct with you.